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Publicis Selling Solutions and Pharmagistics Team Up To Provide ‘Vacant Territory’ Customer Service Coverage

LAWRENCEVILLE, N.J. – June 7, 2007 – Publicis Selling Solutions and Pharmagistics, both Publicis Healthcare Communications Group (NYSE: PUB) companies, have announced they will provide “vacant territory” customer service coverage for a specialty pharmaceutical company in multiple territories throughout the U.S.

This is the first contract in which Publicis Selling Solutions and Pharmagistics have joined forces to provide an integrated solution to meet a client’s objectives since Pharmagistics was acquired by the organization last March.

“Vacant territory” coverage includes dedicated, temporary teams of sales and/or customer service associates that support situational needs in geographic areas currently lacking appropriate staffing levels.

Publicis Selling Solutions, a selling solutions organization that provides outsourced sales teams, will be recruiting, training, and managing the team of customer service associates. Pharmagistics, which specializes in sales, marketing, Prescription Drug Marketing Act (PDMA) compliance, and specialty logistical services for healthcare, pharmaceutical and biotech companies will distribute samples and literature to the sales force. They will also provide PDMA-compliant sample accountability, management and call reporting services.

The combined field force and all vacant territory services, which will provide insulin samples, literature, and customer service to physician offices nationwide for a 90-day period, are fully integrated through seamless communication and data exchange.

“We have been able to staff up and launch this service instantly, ensuring turnaround in record time,” said Rick Keefer, Chief Operating Officer of Publicis Selling Solutions Group.

According to Bill Pollock, Chief Executive Officer/President of Pharmagistics, “Our flexibility and ability to implement a new sales model within a very challenging time frame and demanding logistics is a major benefit to our clients.”

About Publicis Selling Solutions Group

Publicis Selling Solutions Group offers a comprehensive range of sales, service, clinical, and managed markets offerings for pharmaceutical and biotech companies. Through its divisions-which include Publicis Selling Solutions, Publicis Clinical Health Partners, Publicis Managed Markets, Total Learning Concepts, and Publicis Healthcare Recruiting-the organization delivers messages to all touch-points on the healthcare continuum from healthcare professionals and managed markets to patients and caregivers. The group's range of services includes field sales teams and support services, recruiting, sales training and content development, clinical health educators, and managed markets account teams. Publicis Selling Solutions Group is a Publicis Healthcare Communications Group company. Website: www.psellingsolutions.com


About Publicis Healthcare Communications Group (PHCG)

Publicis Healthcare Communications Group (PHCG), a member of Publicis Groupe SA, is one of the largest healthcare communications groups in the world with over 2,700 employees located in 10 countries. Worldwide healthcare services include advertising, medical education, sales and marketing, and medical and scientific affairs. PHCG offers its clients a strategic partnership, a strong focus on ensuring value for their marketing spend, and exceptional performance on their assignments. Website: www.publicishealthcare.com


About Publicis Groupe

Publicis Groupe (Euronext Paris: FR0000130577) is the world’s fourth largest communications group. In addition, it is ranked as the world’s second largest media counsel and buying group, and is a global leader in digital and healthcare communications. With activities spanning 104 countries on five continents, the Groupe employs approximately 44,000 professionals. The Groupe offers local and international clients a complete range of communication services, from advertising, through three autonomous global advertising networks, Leo Burnett, Publicis, Saatchi & Saatchi and two multi-hub networks, Fallon and 49%-owned Bartle Bogle Hegarty; to media consultancy and buying, through two worldwide networks, Starcom MediaVest Group and ZenithOptimedia; interactive and digital marketing led by Digitas; Specialized Agencies and Marketing Services (SAMS) offering healthcare communications, corporate and financial communications, public relations, CRM and direct marketing, event communications, sports marketing and multicultural communications. Website: www.publicisgroupe.com


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Media Contact


Betsy Lane
Vice President, Marketing
Publicis Selling Solutions Group
2000 Lenox Drive, Suite 100
Lawrenceville, NJ 08648
E-Mail: BLane@psellingsolutions.com
Phone: (609) 896-4704



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