Press Releases
Rick Keefer Joins Publicis Selling Solutions Group as Chief Operating Officer
LAWRENCEVILLE, N.J. – October 23, 2006 – Publicis Selling Solutions Group, a Publicis Healthcare Communications Group company, today announced that Rick Keefer has joined the Group in the newly created position as Chief Operating Officer. As part of a reorganization of the Group and it’s three companies—Publicis Selling Solutions, Arista Marketing Associates, and Total Learning Concepts—Mr. Keefer will lead the company’s growth and shape the reorganization of this selling solutions organization.
Most recently, Rick Keefer was Senior Vice President, Commercial Operations at Biovail Corporation. Previously he served as Vice President, Sales for Pharmacia Corporation. Mr. Keefer also held increasingly responsible roles at his 11-year career at Wyeth-Ayerst Laboratories, including Vice President, Business Unit Director and Assistant Vice President Sales and Marketing for both hospital and institutional products.
“Rick Keefer’s expertise and leadership are ideal to lead Publicis Selling Solutions Group to better serve our clients which are facing significant market demands in today’s evolving marketplace,” states Mike Iafolla, Chairman, Publicis Selling Solutions Group. “I am confident that Rick’s substantial experience and industry knowledge will provide strong leadership both for our organization and client base.”
About Publicis Selling Solutions
Publicis Selling Solutions provides sales teams and support services to pharmaceutical and biotech companies nationwide. The industry’s most experienced biopharma sales professionals, the company offers a comprehensive range of sales teams, including specialty, biotech, hospital, primary care, customer service, and blended sales forces. Additionally, it provides clinical health educators, managed markets account directors, and vacant territory management. The organization is part of the Publicis Healthcare Communications Group network. Telephone: (609) 896-4700. Website: www.psellingsolutions.com
About Publicis Selling Solutions
Publicis Selling Solutions provides sales teams and support services to pharmaceutical and biotech companies nationwide. The industry’s most experienced biopharma sales professionals, the company offers a comprehensive range of sales teams, including specialty, biotech, hospital, primary care, customer service, and blended sales forces. Additionally, it provides clinical health educators, managed markets account directors, and vacant territory management. The organization is part of the Publicis Healthcare Communications Group network. Telephone: (609) 896-4700. Website: www.psellingsolutions.com
About Publicis Selling Solutions Group
Publicis Selling Solutions Group offers a comprehensive range of sales, service, clinical, and managed markets offerings for pharmaceutical and biotech companies. Through its divisions-which include Publicis Selling Solutions, Publicis Clinical Health Partners, Publicis Managed Markets, Total Learning Concepts, and Publicis Healthcare Recruiting-the organization delivers messages to all touch-points on the healthcare continuum from healthcare professionals and managed markets to patients and caregivers. The group's range of services includes field sales teams and support services, recruiting, sales training and content development, clinical health educators, and managed markets account teams. Publicis Selling Solutions Group is a Publicis Healthcare Communications Group company. Website: www.psellingsolutions.com
About Publicis Healthcare Communications Group (PHCG)
Publicis Healthcare Communications Group (PHCG), a member of Publicis Groupe SA, is one of the largest healthcare communications groups in the world with over 2,700 employees located in 10 countries. Worldwide healthcare services include advertising, medical education, sales and marketing, and medical and scientific affairs. PHCG offers its clients a strategic partnership, a strong focus on ensuring value for their marketing spend, and exceptional performance on their assignments. Website: www.publicishealthcare.com
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Betsy Lane
Vice President, Marketing
Publicis Selling Solutions Group
2000 Lenox Drive, Suite 100
Lawrenceville, NJ 08648
E-Mail: BLane@psellingsolutions.com
Phone: (609) 896-4704
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