LAWRENCEVILLE, N.J. – May 22, 2007 – Publicis Selling Solutions, a Publicis Healthcare Communications Group company, today announced they have been awarded new business to recruit and manage a new sales force initiative for a specialty pharmaceutical company.
The sales force will be staffed by specialty flex representatives—highly experienced sales professionals who desire the flexibility of a part-time position. The Publicis Selling Solutions sales force will be educating internal medicine physicians, gastroenterologists, and healthcare professionals at cystic fibrosis clinics.
As part of Publicis Selling Solutions’ focus on flex representatives, and separate from this initiative, the company has developed a unique training program specifically designed for sales managers responsible for flex sales teams. The training program demonstrates how flex representatives can most effectively be managed to optimize selling in today’s challenging marketplace.
Rick Keefer, Chief Operating Officer of Publicis Selling Solutions Group commented on this, “We are very happy to partner with our Client and bring our cutting-edge flex sales team model to their product.”
About Publicis Selling Solutions
Publicis Selling Solutions provides sales teams and support services to pharmaceutical and biotech companies nationwide. The industry’s most experienced biopharma sales professionals, the company offers a comprehensive range of sales teams, including specialty, biotech, hospital, primary care, flextime, customer service, and blended sales forces. Additionally, it provides clinical health educators, managed markets account directors, and vacant territory management. The organization is part of the Publicis Strategic Solutions Group. Telephone: (609) 896-4700. Website: www.psellingsolutions.com
About Publicis Selling Solutions Group
Publicis Selling Solutions Group offers a comprehensive range of sales, service, clinical, and managed markets offerings for pharmaceutical and biotech companies. Through its divisions-which include Publicis Selling Solutions, Publicis Clinical Health Partners, Publicis Managed Markets, Total Learning Concepts, and Publicis Healthcare Recruiting-the organization delivers messages to all touch-points on the healthcare continuum from healthcare professionals and managed markets to patients and caregivers. The group's range of services includes field sales teams and support services, recruiting, sales training and content development, clinical health educators, and managed markets account teams. Publicis Selling Solutions Group is a Publicis Healthcare Communications Group company. Website: www.psellingsolutions.com
About Publicis Healthcare Communications Group (PHCG)
Publicis Healthcare Communications Group (PHCG), a member of Publicis Groupe SA, is one of the largest healthcare communications groups in the world with over 2,700 employees located in 10 countries. Worldwide healthcare services include advertising, medical education, sales and marketing, and medical and scientific affairs. PHCG offers its clients a strategic partnership, a strong focus on ensuring value for their marketing spend, and exceptional performance on their assignments. Website: www.PublicisHealthcare.com
About Publicis Groupe
(Euronext Paris: FR0000130577) is the world’s fourth largest communications group. In addition, it is ranked as the world’s second largest media counsel and buying group, and is a global leader in digital and healthcare communications. With activities spanning 104 countries on five continents, the Groupe employs approximately 44,000 professionals. The Groupe offers local and international clients a complete range of communication services. These include advertising, through three autonomous global advertising networks—Leo Burnett, Publicis, and Saatchi & Saatchi—and two multi-hub networks—Fallon and 49%-owned Bartle Bogle Hegarty; media consultancy and buying, through two worldwide networks—Starcom MediaVest Group and ZenithOptimedia; interactive and digital marketing, led by Digitas; and Specialized Agencies and Marketing Services (SAMS) offering healthcare communications, corporate and financial communications, public relations, CRM and direct marketing, event communications, sports marketing, and multicultural communications. Website: www.PublicisGroupe.com
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