Case Studies

Clinical Consultants Resuscitate Cardiovascular Drug Sales

Increase Revenue By 12%

PSSG helped increase sales volume for an injectable cardiovascular drug by 12%, or $8 million, in 400 target hospitals even though the drug's manufacturer withdrew coverage by dedicated sales representatives. To learn how PSSG's team of clinical consultants achieved these results, Click here.

Case Study #603c-CONSL

Seasonal Pulsing Strategy Grows Allergy Product Market Share

Achieves 13.5% Growth vs. No-Growth Control Group

In a test against a client company's sales representatives, PSSG delivered a 13.5% growth in total prescriptions for an allergy drug. Sales for the client's sales reps, however, remained flat. To learn how PSSG did this, Click here.

Case Study #701t-PULS

Surge Sales Team Grows Prescriptions In Key Market Areas

Delivers Gains Up To 60%

PSSG helped launch a major new neuroscience product by deploying a highly trained and experienced “sales surge team.” To learn how this tactic achieved market share gains of 16% to 60% in key geographic areas, Click here.

Case Study #9001-SUR

Midsize Pharma Hospital Sales Force Expansion

Re-launch Realizes 108% Of Sales Goals In 3 Months

PSSG's sales and marketing strategies achieved 100% or more of the targeted goals for a top pharmaceutical company's 8 under-represented specialty products while also expanding into new managed market channels. To learn more about how PSSG increased the share of voice for all 8 products, Click here.

Case Study #7011-HEX

Bigger Managed Markets Voice For Big Pharma Company

Solutions Attain 100% Or Better Of Targeted Goals

PSSG's sales and marketing strategies achieved 100% or more of the targeted goals for a top pharmaceutical company's 8 under-represented specialty products while also expanding into new managed market channels. To learn more about how PSSG increased the share of voice for all 8 products, Click here.

Case Study #7003-MM

Dual Ownership Brings Added Value to Physicians' Practices

Improves Market Share, Physician Access & Satisfaction

A top pharmaceutical company reduced their sales force's calls by 30%, while increasing market share, gaining greater access to physicians, and achieving higher overall satisfaction when Publicis Selling Solutions paired their clinical sales representatives with a team of PSSG's specialized customer services experts. To learn more, Click here.

Case Study #7007-CSR

Off-Hours Emergency Room Team Delivers

Achieves Significant Sales & Market Share Increase

PSSG delivered a weighted market share growth of +2.1 points across all regions and helped an IV antibiotic and fixed-dose combination pain therapy exceed annual forecast growth by enlisting new prescribers in emergency rooms during off-hours. To learn more about how this strategy helped the Top 10 pharmaceutical company expand its market share across all regions, Click here.

Case Study #7003-HER

Flextime Sales Experts Prove Clear Winner For Acne Treatment

Grow Primary Care Market Share and Recommendations

Publicis Selling Solutions' proof-of-concept approach and team of flextime sales experts achieved a 1-year portfolio growth of +50.1% for a prescription acne treatment, and a statistically significant gain in physicians' recommendations for an over-the-counter facial cleanser. Click here to see how PSSG cleared these hurdles.

Case Study #7004-DERM

A Novel Sales Approach For New Insomnia Drug

Solution Achieves 113% of Sales Goals and #1 Rank

PSSG's novel approach to marketing a new insomnia medication attained 113% of the client's first-year sales goals and was ranked #1 in sales force effectiveness. To learn more about how we provided market intelligence and logistical support to exceed all of the company's performance-based goals, click here.

Case Study #7002-CNS

Flextime Primary Care Sales Force Expands Market Share

Surpasses Benchmarks For All 3 Allergy Brands

A portfolio of 3 allergy brands expanded its market share and elevated its prescriber audience despite generic introductions and 2 new competitive product launches. To learn how PSSG's flexible solutions pulled this off, click here.

Case Study #7008-CS

Unique Specialty Product Launch

Commercialization Achieves 262% Sales Increase

Launching a product is a daunting challenge for any marketing team, but imagine the difficulty of launching a new brand with little infrastructure and few resources. To learn how Publicis Selling Solutions helped an emerging specialty company do it right, click here.

Case Study #7001-CS

Putting The 'Smart' In Smart Deployment

Biotech Drug Utilization: Twice the Results For Only 20% Of Competitor's Cost

At only 20% of the cost of its competitor's initiative, Publicis Selling Solutions' smart deployment of a regional expansion for a biotech company's chronic kidney disease treatment more than doubled its utilization. To learn more about our cost-effective approach, click here.

Case Study #7004-CKD

Aggressive Expansion of Primary Care Respiratory Sales Force

400+ Sales Team Built Within 7 Weeks

Publicis Selling Solutions increased an existing product's market share and helped launch a new entry by building and deploying a sales team in only 7 weeks. Stiff competition and regulatory uncertainty required an aggressive timeframe to create market impact. Despite tight deadlines and stringent job profile requirements, Publicis Selling Solutions' recruiting experts built a team that exceeded the client's expectations. To learn more, click here.

Case Study #7009-SEP