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Blended/Custom Teams

 

There is a new reality in today's selling environment. Multiple audiences, multiple messages, limited access, a complex payer environment, and increased pressure to maximize the return on every investment requires a new way of thinking about the pharmaceutical sales model.

Intensified focus on the needs of the customer, whether that customer is the physician, the health care practitioner, the payer, or the patient necessitates an integrated sales effort, aligning the right person and the right communication vehicle to deliver the brand's message.

At Publicis Selling Solutions, we believe traditional contract sales teams are morphing into a new sales team - a blended sales team - that matches professionals to the brand's strategic objectives.

The future is now. Call us to see how we can help you determine the optimal sales mix for your team and deliver multichannel messages. Create the team that will best meet your revenue and business objectives by blending any of the following:

  • Primary Care
  • Specialty
  • Customer Service Representatives
  • Hospital
  • Biotech
  • MedTech
  • Flextime
  • Clinical Health Educators
  • Medical Science Liaisons
  • Managed Markets
  • Sales/Service Hybrid Teams
  • Retail Clinic
  • Behind-the-Counter Representatives
  • Over-the-Counter Representatives
  • Inside Sales and Virtual Reps
  • Strike-Force and Project Teams

Request for Proposal
Publicis Selling Solutions Fact Sheet (PDF)

Related Resources

Whitepaper

Multichannel Message Delivery

Whitepaper

Multichannel Message Delivery

Learn more about a field-alternative multichannel approach that helps biopharma companies access physicians when & where they want in this whitepaper from Publicis Strategic Solutions Group

Download this whitepaper now (Adobe PDF)
Additional articles and resources

Article

The New Blended Sales Model: Are Clinical Health Educators in the Mix?

The New Blended Sales Model: Are Clinical Health Educators in the Mix?

As the industry becomes increasingly more complex, biopharmaceutical companies are recognizing the need to deliver messages to a widening range of customers, including managed markets, patients, pharmacists, and of course, physicians. Read more in this guest commentator article by Rick Keefer, COO Publicis Selling Solutions Group...

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Appeared in September 2008 PM360. Used with Permission.


For more information about message delivery options for your brand today, contact:

Gaurav Saxena, Business Development, at
dominate@pSellingSolutions.com or call toll-free (866) 616-4777


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